Message like no one else can

You want messaging that connects with buyers and captures just how special your technology is.

But that’s a tall order these days. B2B buyers have heard the usual lingo 10 times over – it’s all just white noise by now.

You want to stake out your position, but you’re stuck. You want to find the right strategy and stand out with a message no one else can claim, but your team can’t get aligned. Maybe you’ve tried – endlessly debating what’s most important, swimming in ideas, managing everyone’s point of view, and getting nowhere. What a slog, right?

In comes Punchy, your trusty guide to the best positioning and messaging.

Since 2017, we’ve helped high-growth B2B tech companies (just like yours) convey the awesomeness of their tech through clear, human storytelling.

We help your team align on the right positioning and messaging to hit your growth goals. We’re your sounding board and expert voice of reason (and sometimes even a bit of a referee). 😉

And, we can turn your team into messaging superstars, too. Our Punchy messaging training gives your team a simple, repeatable framework for creating effective positioning and messaging – so your marketing becomes more clear, consistent, and customer-focused.

With Punchy, you’ll find the right positioning and messaging faster.

Punch up your positioning and messaging

Talk To Punchy

Emma Stratton

Founder & Strategist

No one can simplify a strategy like Emma. She’s Punchy’s fearless leader, chief strategist and master messaging coach, ready to help you create a message that sets you miles apart from your competitors.

An expert in messaging and positioning for B2B tech companies that are doing big things, Emma is passionate about new ideas that move the world in the right direction.

When she’s not demystifying B2B tech, she’s an author, riveting speaker, and big-time dreamer.

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Tom O’Brien

Head of Brand

Tom is the friendly fellow who will welcome you to Punchy and set you up for your project – and the one who makes all the magic happen behind the scenes. Drawing from his background in editorial, PR, marketing, and business development, Tom makes it his goal to help you reach yours.

When he’s not spreading the word about Punchy, Tom can be found cheering on his beloved Liverpool FC, tackling a DIY project with gusto or making another cup of tea.

Tom O’Brien

Head of Brand

Tom is the friendly fellow who will welcome you to Punchy and set you up for your project – and the one who makes all the magic happen behind the scenes. Drawing from his background in editorial, PR, marketing, and business development, Tom makes it his goal to help you reach yours.

When he’s not spreading the word about Punchy, Tom can be found cheering on his beloved Liverpool FC, tackling a DIY project with gusto or making another cup of tea.

Christina Travaglini

Head of Client Success

Christina doesn’t feel comfortable unless she’s got a full to-do list and calendar in front of her. She’s the kind of big-picture thinker who’s always got both strategy and aesthetics in mind, not to mention an eye for detail and a drive to get things done.

At Punchy, she keeps all the trains running on time and is the friendly face you’ll work with from start to finish. But she’s not all left brain — her interests run the gamut from travel, to photography, to her treasured (and spoiled) flock of backyard chickens.

Kerri Holtzman

Lead Writer

Kerri never met a buzzword she didn’t toss out like yesterday’s trash. A B2B copywriter and content expert, she’s been helping people understand complex technologies for more than 20 years – without all the jargon readers inevitably tune out.

At Punchy, she takes all the ideas you can’t seem to nail down and turns them into copy that gets your buyers’ full attention.

When she’s not finding just the right spot for an em dash, Kerri is a mom and always on the hunt for a new favorite novel.

Kerri Holtzman

Lead Writer

Kerri never met a buzzword she didn’t toss out like yesterday’s trash. A B2B copywriter and content expert, she’s been helping people understand complex technologies for more than 20 years – without all the jargon readers inevitably tune out.

At Punchy, she takes all the ideas you can’t seem to nail down and turns them into copy that gets your buyers’ full attention.

When she’s not finding just the right spot for an em dash, Kerri is a mom and always on the hunt for a new favorite novel.