Messaging that's as awesomeas your technology
Punchy is a consulting and training firm that helps B2B tech companies
win on positioning and messaging.
Show value clear as day
Your buyers want to solve tough issues – draw them in with language that shows how you lighten their load.
Differentiate from competitors
Your company is one of a kind – and your positioning should be too. Tell a unique story competitors can’t steal.
Align on messaging - fast
From C-level to marketing to sales, make sure everyone’s telling the same
buyer-grabbing story.
Two ways to work with us
We partner with B2B tech companies across industries, from growth-stage startups to global enterprises.
Positioning & messaging consulting
Fuel fast growth with a story that hits the mark with buyers.
Training for teams & individuals
Build skills (and confidence) with fun, interactive training.
Trusted by B2B tech go-getters like you
Trusted by awesome teams
Why clients 💜 us
Punchy gave us clarity in where we stand as a company and a deeper understanding of what our customers truly care about following a major acquisition. Emma is a rockstar. She led the global positioning and messaging engagement from start to finish – gathering and transforming a huge amount of data into a simple messaging strategy. She allowed us to make informed decisions with confidence and gave us a common framework for building consistency across sales and marketing as we scale.
Ankur Arora
VP Marketing Strategy, A Cloud Guru
Punchy gave us clarity in where we stand as a company and a deeper understanding of what our customers truly care about following a major acquisition. Emma is a rockstar. She led the global positioning and messaging engagement from start to finish – gathering and transforming a huge amount of data in to a simple messaging strategy. She allowed us to make informed decisions with confidence and gave us a common framework for building consistency across sales and marketing as we scale.
– Ankur Arora
VP Marketing Strategy, A Cloud Guru
Punchy messaging is simple
Your market is noisier than ever. Luckily, you can rise above it with a punchy messaging strategy.
Punchy messaging makes it ridiculously easy for people to see why your solution matters. It connects the dots between your tech and your prospect’s world – in as few words as possible – so your company can tell a story that sticks.
And we can do it for you. Or, we can train your team to do it themselves.
Get better at messaging every week
Learn the ins and outs of positioning and messaging from our founder Emma. Punchy tips and techniques straight to your inbox.